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CRAFTING BESPOKE

Design Stories

for

Effortlessly Confident

BRANDS.

Brand Identity Design
The Total Brand Package

Investment from: $3000  |  Timeline: 3-4 Weeks 

Deeply rooted in strategy, my process is built upon market research and compelling visuals that communicate your brand story and values at every touchpoint. The Total Brand Package provides the ingredients needed to create a holistic experience for your audience in and out the door.

Typically Includes:

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+ Brand Strategy Analysis
+ Messaging Development
+ Creative Strategy Implementation
+ Custom Primary Logo Design
+ Custom Secondary Logo Design
+ Custom Submark Logo Design

​+ Typography Suite Development
+ Colour Palette
+ Full Brand Manual
+ Custom Pattern Design
+ Business Card Design

​

The Total Web Package

Investment from: $4000 |  Timeline: 3-4 Weeks

An essential component of a full brand experience, bring your refreshed brand identity to reality with a fully user-centred web experience. With a background in UX research/design and 5 years in web development, I create an impactful and responsive web experience to communicate your brand story, mission, services, and highlights.

Typically Includes:

​

+ UX Research
+ Custom UX Layout
+ Wireframing
+ Font and Colour Implementation
+ Brand Design Element Implementation

+ Content Integration
+ Responsive Desktop Design
+ Responsive Mobile Design
+ SEO Set Up
+ Launch Plan

Instagram post - 1_edited.jpg
Website Design
A Little Bit of Everything...
À La Carte

Timeline & Cost Dependent on Scope

Developed to be ultra-flexible and high-impact this package allows you to fully customize your deliverables to your brand’s needs. Whether you’re looking to refresh your visual toolkit or build a brand from scratch, we’ve got you covered. Our À La Carte package gives you the opportunity to invest in the elements that matter most to your business.

Typically Includes:

​

+ Brand Identity Design Packages
+ Website Design Packages
+ Shipping Boxes


+ Product Labels
+ Packaging Tape


+ Tissue Paper


+ Brand Apparel

+ Business Cards


+ Stationery


+ Window Decals
​+ Product Guides


+ Insert Cards


+ Mailers


& Much More.....!

INTRODUCING

Designer du Jour

Introducing, Designer du Jour! A flexible and efficient way for past clients to crush out all those nagging design to-dos on your list. 

 

This flexible service is an 8-hour design intensive where I step into your brand for the day to bring any design dreams that have lived on the back burner to life!

 

Developed to be efficient, effective, and impactful this unique design service will be fully catered to your specific needs and have your brand’s visuals fine-tuned and pushing forward in just 8 hours.

​​

Designer Du Jour

Projects Typically Are: ​

​

+ Email Templates
+ Website Updates
+ Stationary Design
+ Brand Apparel


 

 

+ Social Media Templates

+ Presentation Decks


+ Select Packaging

+ Additional Brand Assets

IF YOU ARE...

Are you ready to stand out from the crowd? Discover why luxury branding is a must for businesses who want to make a lasting impression.

         Trying to build a community around your brand: A strong brand identity can help businesses stand out in a crowded market and increase brand recognition.

        Struggling with staying consistent with your message: A clear brand identity can help businesses communicate a consistent message across all channels, which improves customer trust and loyalty.

        Ready to raise your prices: A luxury brand identity helps businesses command higher prices and increase their perceived value in the eyes of customers.
 

        Trying to stand out in an over-saturated market: A unique brand identity can help businesses differentiate themselves from competitors and create a competitive advantage.

Kaelen did a great job of getting to know my business, and really understood the feel I was hoping to project to my clients through my branding. She brought my thoughts and ideas to life with a logo that I am very happy with, and suggested a different color palette that I would not have thought of myself, and that worked better for my business.

Alyssa C. (Serenity Veterinary Services)

FAQ

81,

How much does a project typically cost?

Due to the specific needs of each project investments can vary based off each client's needs. Cost can be determined once the customer questionnaire is completed to make sure you as the client get the most accurate quote for exactly what you are looking for. If you are not ready for a full project with me, VIP days are a great option to dip your toe into custom branding and complete some projects you're hoping to cross off your list!

82,

How long is the process?

Like investments, timelines for projects can also vary based on the needs of each client. Typically timelines range between 2-6 weeks starting from your consultation call, please refer to the packages above to see an approximate timeline for the services you are looking for!  

83,

Do you offer payment plans?

Yes! Professional branding can be a large investment for your business so I offer payment plans for all of my clients. A 25% non-refundable deposit is required to claim your spot and the rest will be broken down into 2-3 payments depending on the size of the project.

84,

Can you work with existing branding?

I believe the best results stem from a cohesive and thorough branding process from start to finish. To ensure the success of your project and the quality of our collaboration, I do not work within previously branded elements for brand identity services. However, I do work with brands that are looking to 'refresh' their identity design from the ground up, contact me to find out more!

Tell Your Story

It's time to make your brand stand out from the crowd. I create designs that not only look stunning but also drive results. With a focus on strategy, creativity, and user experience, I'll help you build a brand that resonates with your audience and achieves your business goals. Let's turn your vision into reality.

 

Are you ready to take the first step?

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